"How would the 2012 presidential election be different? Because these groups don't disclose most of their spending, it's hard to say how much they've spent this year. But a look at what they have reported, and what they've spent in the past, can provide some clues. From the Center for Responsive Politics:" "60 Plus Association Reported: $16,000 Context clues: In 2010, the groups spent $7 million, mostly targeting Democratic candidates. Tax filings indicate it spent more than $11 million in 2010 on educational programs and direct mail."
Source: Article: Elizabeth Flock, and Seth Cline, “What Would The Election Look Like Without Crossroads GPS?” U.S. News, July 9, 2012. http://www.usnews.com/news/blogs/washington-whispers/2012/07/09/what-wou.... Statistics: *** I could find no webpage for the 60 Plus Association on the Center for Responsive Politics, OpenSecrets.org website.